ABB Electrification
Startup Challenge 2023

Distribution Solutions

Presented by Max Cenni
VP Portfolio and Digital
ABB Electrification
Distribution Solutions

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Winner award: collaboration project worth 30,000 USD

Control logic software architecture for ABB Battery Energy Storage System (BESS)

ABB Distribution Solutions is a technology leader in electric power distribution. We improve electric power quality and reliability while strengthening grid resilience through automation. With ABB Ability™ enabled digital products and solutions our customers can unlock the full potential of their electrical systems.

ABB BESS are an important asset to support the environmental sustainability strategies of our customers. Incorporating ABB BESS technologies can balance the need to reduce carbon emissions, while ensuring power continuity, in a world where renewable generation is becoming the largest source of global electricity.

Through participation in various compensation programs from grid operators, as well as enabling the smart integration of renewable power generation sources, ABB BESS can drive customers toward more sustainable operations and improve financial results.

We are looking for a startup challenger with a passion for innovation, collaboration, and inventiveness to develop a control logic software architecture that can maximize revenue streams and optimize total cost of ownership of customers operation sites by means of an ABB BESS.

This innovative control logic tool will:
  • Dynamically select the most profitable ancillary services set up, choosing between various applications including, but not limited to, frequency regulation, energy arbitrage, and peak shaving.
  • Optimize energy tariffs and consumption with renewable power generation, battery usable capacity and load varying demand.
  • Automatically adjust its functionality, upon varying working conditions of the site of operation and historical data Enable and compute other input sources such as, but not limited to, weather forecasts, battery modeling, and power demand patterns.

If this sounds like you, this is your chance to win a collaboration project with ABB and reach our customers in more than 100 countries! Join us in innovating safe, smart and sustainable electrification!

The Challenge

Develop a control logic to be integrated into ABB battery energy storage systems that identifies the most profitable ancillary services set up to enable new revenue streams and optimise total cost of ownership.

Revenue streams can vary depending on locations, type of industry, and from country to country, and their attractiveness can change during specific time of use. For instance, ancillary services depend on various aspects such as site of operation, utility grid operators, remuneration program schemes, energy tariffs, renewable power generation flows, load power consumption, and battery ageing degradation.

Some of these factors change over time, and it is very complex to predict future variations adapting BESS working conditions accordingly. Machine learning and artificial intelligence play a significant role to bring relevant benefits to a specific business case. Leveraging on factors such as, but not limited to, energy market, historical data from site operation, data entry management from sources like weather forecasts, battery modeling, and power demand, they can provide a significant value in managing this challenge.

Key technologies and applications addressed in the challenge
  • Battery energy storage systems (BESS)
  • BESS energy management control systems (digital)
  • Grid ancillary services and other BESS applications
  • Machine learning and artificial intelligence techniques

Further product technical details may be available in case of need.

Additional information and links
  • Visit for more about our broad energy storage solutions portfolioclick here.
  • For further details on ABB’ secure Energy Management System for Battery Energy Storage ‘click here’.

The Startup Challenge Awards
  • The winner of the challenge will be able to show and share the solution in a pilot or customer testcase.
  • The winner will have the opportunity to access lab environments we jointly use with customers, allowing ABB customers to actively experience the solution and share their feedback.
  • $30,000 for a collaboration with ABB Electrification to develop the solution.
  • 6-month free SynerLeap membership, ABB’s startup accelerator, which will boost your growth and visibility across ABB, our partners, and customers (value $10,000).
  • Exclusive mentoring sessions with Microsoft startup advisors.
Ready to shape future user experience together?

We invite you to Download the ABB application Powerpoint template for ABB Electrification’s Distribution Solutions Startup Challenge 2023!

Download template

Apply today or latest by February 21 – we evaluate the applications continuously

If you have any questions about your application, please contact

Apply here

ABB Expert Collaboration

You will receive dedicated support from ABB during the 10 days of the challenge from the following global Distribution Solutions division experts:

  • Image Description

    Andrea Rota

    Distribution Solutions, Business Development

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    Federico Resmini

    Distribution Solutions, Global Product Manager, Energy Storage Solutions

About Distribution Solutions

ABB’s Distribution Solutions Division is a technology leader in electric power distribution.

Operating in more than 100 countries our 19,000 employees are dedicated to delivering safe, smart and sustainable electrification. We help utilities, industry, infrastructure, and transport customers improve electric power quality and control, reduce outage time, and enhance operational reliability and efficiency. With ABB AbilityTM enabled digital solutions at its core, our extensive portfolio includes distribution automation products, switching, limiting, measuring and sensing devices, switchgear, modular substation packages, and related services.

Introduction to the Distribution Solutions challenge

ABB Electrification
Startup Challenge 2023



Let’s write the future. Together. ABB is a leading global technology company that energizes the transformation of society and industry to achieve a more productive, sustainable future. By connecting software to its electrification, robotics, automation and motion portfolio, ABB pushes the boundaries of technology to drive performance to new levels. With a history of excellence stretching back more than 130 years, ABB’s success is driven by about 105,000 talented employees in over 100 countries.


SynerLeap powered by ABB

By bringing startups, ABB, industrial partners and our customers together through our innovation growth hub SynerLeap, we ignite innovation transfer across industries, ranging from industrial automation, and robotics to grid technologies, smart cities, buildings and transportation technologies. So far we have created more than 200 collaborations, together with our 160 startup members from 24 countries. SynerLeap brings in up to 4 new members monthly, and one new ABB collaboration is starting every week. Sandvik, Westinghouse, Microsoft, Intertek, and Hitachi Energy are just a few examples of our partners that together bring value into our entrepreneurial ecosystem.
We are open to international members


Microsoft (Nasdaq “MSFT” @microsoft)

Microsoft enables digital transformation for the era of an intelligent cloud and an intelligent edge. Its mission is to empower every person and every organization on the planet to achieve more. With the dedicated Microsoft for Startups Program, Microsoft helps cloudbased startups with a B2B focus grow and scale through a global ecosystem of customers and partners. The focus is on building a long-term partnership with the startup, while ensuring that intellectual property is always owned by the inventors and founders